Sustainability has become a top priority for businesses and now shapes how they are evaluated and trusted. Companies in every industry are judged not only on their results and profits, but also on how they operate. In life sciences, using sustainable practices in clinical trials…
Clinical studies are complex, and they work better when the people involved share what they know. That may sound obvious, but sponsors, CROs, sites, technology partners, and patients often end up working in separate corners. This makes it harder for important information to move where…
Discover how print and digital clinical study materials, developed with clarity, white space, and purpose, improve participant understanding and engagement. White space refers to the empty area around print and design text and graphic elements. Long ago, in a different industry, I was part of…
AI-driven analysis enabled by wearable devices has become an influential tool shaping modern clinical research. The technology embedded in today’s clinical trial wearables has evolved into a meaningful scientific and operational capability that can influence how studies are designed, conducted, and interpreted. While the use of…
The center of gravity in clinical trials is shifting. Conversations that once lived in separate silos, such as vendor onboarding, randomization, and trial supply management (RTSM), are now deeply interconnected. That reality was on full display while chairing the IRT/RTSM: Navigating the Digital Neighborhood component of…